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gemba Sports & Entertainment Monthly Report

23 Apr, 2013

The gemba Sports & Entertainment monthly report provides regular consumer insight into the level of interest in current and upcoming films at the cinema, in addition to current and upcoming major sporting events featuring nationally and worldwide. Spontaneous sponsorship awareness of sport is also reported, and the report is complemented by a featured topic. This month the key insight continues with the theme of live music, and looks at attendance at various formats of live music through the lens of 13-64 year olds via the gemba Music Study.

AFL Club Captains gather for breakfast ahead of the Season Opening

5 Apr, 2013

To celebrate the start of the 2013 Toyota AFL Season, Toyota Fleet Clients were invited to an exclusive breakfast on the boundary line at Etihad Stadium. Guests rubbed shoulders with all 18 AFL Club Captains with the event hosted by AFL Legend Brian Taylor. Among the guests were AFL executives including Andrew Demetriou. As well as receiving a once in a lifetime experience, guest took home a genuine Sherrin footy, which they had signed by their footy heroes.

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