About Us – Fan Focused. Results Driven

Gemba is a leading organisation in Sports and Entertainment across Strategy, Data & Analytics, Insights and Communications.

Gemba’s name is inspired by the Japanese origins of the word, to find the source of the truth. Since 2006 we have demonstrated a passion for understanding fans. In a sport and entertainment world that is becoming increasingly competitive and fragmented, fan insight is critical.

We deliver results for our clients. Whether it be better commercial outcomes or driving greater participation, this is our ultimate proof point, demonstration of shaping a better future for sport & entertainment.

About the Role

Gemba is looking for an experienced Head of Sponsorship to lead our Sponsorship division. Reporting to the MD EME, the role is pivotal in our growth journey, to scale our sponsorship offer globally.

Gemba’s Sponsorship division services both brands and rightsholders in Sport and Entertainment and our valuation product, Turnstile, is recognised as the market leader. Current clients include Decathlon, HSBC, Toyota, Manchester City, Arsenal, FIFA, Google and the International Cricket Council.

You will act as a trusted advisor to clients and have the experience and gravitas to lead complex negotiations at the most senior level. You will have a deep understanding of the global sponsorship market with a specific understanding of the commercial components of the industry.

You will have key direct reports, the Head of Data & Insights, Head of Sponsorship Strategy, Head of Valuation.

You will be directly responsible for a significant portion of the company’s revenue and will manage a team of 10+ people globally. You will be accountable for the sales pipeline, business development and the quality of project delivery across Sponsorship Strategy and Valuation services.

We expect this role to work strategically with the Leadership Team to develop new product offers and data-driven services to bring to fruition our goal of becoming the world’s best sponsorship practice.

You will be working in a proven system that we call the Gemba Way – the combination of Brilliant People, industry specific Intellectual Capital and powerful Fan Insights. The Gemba Way is the engine room of our business – it powers how we think and how we create world-class work.

Responsibilities

As Head of Sponsorship, you’ll:

• Drive the future of sponsorship consulting: Lead and shape our global strategy, ensuring we’re at the forefront of this fast-evolving industry.
• Lead business development: Drive sales efforts and business expansion across the sponsorship sector, bringing new business opportunities to life and ensuring we hit our targets.
• Innovate and expand: Oversee the development of new products, intellectual capital, and services that align with market demands, ensuring we’re always ahead of the curve.
• Manage a high-performance team: Lead a talented business development team, ensuring goals are met, and sales strategies are executed flawlessly.
• Be the key advisor to senior clients: Cultivate and maintain relationships with C-suite executives at leading sports and entertainment organizations, positioning yourself as a trusted partner.
• Shape our financial strategy: Oversee budget management, forecasting, and pricing strategies to drive consistent revenue growth.
• Recruit and develop talent: Ensure the division is supported with the right people, focusing on recruitment, professional development, and capacity building.

About You

To succeed in this role, you’ll bring:

• Proven experience in sports and entertainment (or closely related fields such as media), with at least 5+ years in business development or sales leadership.
• A deep understanding of sponsorship in sports and entertainment, particularly in the commercial aspects of the industry.
• P&L ownership: Experience managing a business or business unit with direct responsibility for financial outcomes.
• A track record of end-to-end sales success, from identifying new business opportunities to driving projects through to successful execution.
• Expertise in professional services disciplines, such as data-driven insights and business operating models, and how they apply to sports and entertainment.
• The ability to engage senior executives and become a trusted advisor to high-level management.

How to Apply

If you’re ready to make an impact and take the next step in your career, click the Apply button below and submit your CV and cover letter. Address cover letters to Vicki Wilkinson – People Director.

Note: All candidates require working rights of this country to perform the role.

Gemba is an Equal Opportunity Employer. We value diversity and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or other protected characteristics or similar.

Recruitment Agencies, we appreciate the interest, but we’ve got this one covered. Thanks!

About Us – Fan Focused. Results Driven

Gemba is a leading organisation in Sports and Entertainment across Strategy, Data & Analytics, Insights and Communications.

Gemba’s name is inspired by the Japanese origins of the word, to find the source of the truth. Since 2006 we have demonstrated a passion for understanding fans. In a sport and entertainment world that is becoming increasingly competitive and fragmented, fan insight is critical.

We deliver results for our clients. Whether it be better commercial outcomes or driving greater participation, this is our ultimate proof point, demonstration of shaping a better future for sport & entertainment.

About the Role

At Gemba, we live at the intersection of insight, strategy, and creativity — and we do it through the lens of sport and entertainment. As a Creative Strategist, you’ll be a critical bridge between data and ideas, helping world-class brands unlock cultural relevance through compelling stories, fan-first thinking, and strategically grounded creative.

You’ll shape campaigns and brand initiatives that live where fans, brands, and culture collide.

***Please note that there is one role available that can be based out of either our Melbourne OR Sydney offices.

Responsibilities

Insight-Led Strategy

• Unearth and distil consumer, category, and cultural insights that drive deeper connection with fans.
• Lead and interpret bespoke research in collaboration with our Insights team to shape strategy.
• Stay across pop culture, fandom trends, and entertainment behaviours to inform creative thinking.

Brand & Campaign Strategy

• Craft insight-rich creative briefs that inspire and direct creative teams.
• Develop brand positioning, campaign frameworks, and content strategies tailored to sport and entertainment contexts.
• Translate strategic thinking into narrative presentations for internal and external stakeholders.

Creative Collaboration

• Partner closely with Creative, Content, and Experience teams to ensure ideas are both culturally resonant and strategically sound.
• Contribute to ideation sessions, providing a fan-first, insight-driven lens.
• Help refine concepts, ensuring they ladder back to client objectives and strategy.

Client Engagement & Leadership

• Present strategic narratives to clients in an engaging, confident manner.
• Work alongside Client Services to build strong, trusted relationships with Gemba’s partners.
• Contribute to proactive thinking and new business development with strategic rigour.

Effectiveness & Evaluation

• Define KPIs and strategic measures of success in line with campaign objectives.
• Collaborate with the wider team to interpret campaign performance and close the loop with insight.

About You

Experience

• 4–7 years in a strategy, brand planning, or creative marketing role.
• Proven experience in sport, entertainment, media, or culturally rich categories.
• Proven experience working with creative teams.
• A strong track record of delivering thinking that leads to brilliant work.

Skills

• Excellent storytelling and communication – both written and verbal.
• An ability to simplify complex insight into powerful creative direction.
• Research-literate and audience-obsessed.
• Curious, culturally connected, and passionate about fans, fandom, and cultural moments.

Tools & Methodologies

• Experience with or interest in tools like omnibus research, social listening platforms, and cultural trends forecasting.
• Comfortable building decks and crafting narrative-led presentations in PowerPoint.

Success Looks Like

• Campaigns that connect brands to fans in authentic, impactful ways.
• Briefs and strategies that earn the trust of clients and creative teams alike.
• Contributions to creative outputs that sell in ideas, win pitches, awards, or – most importantly – reinforce thought leadership

How to Apply

To help us see how you think, please send us one slide (yes, just one) that shows us who you are as a strategist. It can be a personal insight, a cultural trend, a fan behaviour you’ve noticed — whatever gets you excited to dive into the work. Be clear, clever, and creative.

If you’re ready to make an impact and take the next step in your career, click the Apply button below and submit your CV and 1-page slide.

Note: All candidates require working rights of this country to perform the role.

Gemba is an Equal Opportunity Employer. We value diversity and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or other protected characteristics or similar.

Recruitment Agencies, we appreciate the interest, but we’ve got this one covered. Thanks!

About Us – Fan Focused. Results Driven

Gemba is a leading organisation in Sports and Entertainment across Strategy, Data & Analytics, Insights and Communications.

Gemba’s name is inspired by the Japanese origins of the word, to find the source of the truth. Since 2006 we have demonstrated a passion for understanding fans. In a sport and entertainment world that is becoming increasingly competitive and fragmented, fan insight is critical.

We deliver results for our clients. Whether it be better commercial outcomes or driving greater participation, this is our ultimate proof point, demonstration of shaping a better future for sport & entertainment.

About the Role

We’re on the lookout for an Executive Assistant & Office Manager to step into a parental leave cover where you’ll play a key role in supporting our leaders and keeping the office humming.

As Executive Assistant & Office Manager, you’ll be the organisational force behind our Sydney office and Managing Director. You’ll manage logistics, communications, and operations, ensuring the team is set up for success – and doing it all with a proactive, people-first mindset.

In this highly visible and fast-paced role, you’ll support senior leaders, coordinate key projects, run a smooth office environment, and contribute to the culture and vibrancy that makes Gemba a great place to work.

Responsibilities

• Executive & Administrative Support
• Provide high-level EA support to the Managing Director, including diary, email, travel, and expenses
• Coordinate meetings, prepare documents, and manage communications across the Sydney office

Office & Operations Management

• Own the day-to-day running of the Sydney office — from catering and cleaning to stationery and IT
• Lead logistics for in-office events, workshops, and team celebrations including birthdays and holidays
• Be the go-to for internal processes, working closely with the Melbourne Operations Co-ordinator and external suppliers

Client & Team Coordination

• Liaise professionally with clients, suppliers, and agencies – from booking meetings to coordinating logistics
• Manage confidential documents and contracts with professionalism and discretion
• Support onboarding and offboarding for new and departing Sydney staff, in partnership with P&C

IT & Systems Support

• Work with our external IT provider to resolve issues and maintain systems for the Sydney team
• Maintain up-to-date equipment registers and manage IT requirements across devices and systems

Culture & People Support

• Champion Gemba’s people programs — from new starter onboarding to internal events and wellbeing initiatives
• Support Gemba’s sustainability goals by championing low-waste, planet-friendly practices in the office
• Lead the planning and execution of key company events, including the Annual Conference and Sales & Marketing events

About You

Experience

• 3–5 years in Executive Assistant and/or Office Management roles
• Proven experience juggling competing priorities in a dynamic, service-led environment
• Experience in professional services, media, sport, or entertainment industries is a plus

Skills

• Outstanding organisational skills and attention to detail
• Proactive, approachable, and solutions focused
• Excellent written and verbal communication
• Ability to work with discretion, confidentiality, and empathy
• Intermediate to advanced skills in Microsoft Outlook, Word, PowerPoint, and Excel

Mindset

• You’re a self-starter who thrives on helping others succeed
• You enjoy bringing structure to chaos and find satisfaction in getting the little (and big) things right
• You’re team-oriented, curious, culturally connected, and love creating a positive environment for those around you

Success Looks Like

• A Managing Director who is empowered to lead effectively through your support
• An office environment that is organised, efficient, and welcoming
• A Sydney team that feels supported, celebrated, and ready to do their best work

How to Apply

If you’re ready to make an impact and take the next step in your career, click Apply and submit your CV and Cover Letter. Please address cover letters to Kiana Wong, People and Culture Coordinator.

Note: All candidates require working rights of this country to perform the role.

Gemba is an Equal Opportunity Employer. We value diversity and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or other protected characteristics or similar.

Recruitment Agencies, we appreciate the interest, but we’ve got this one covered. Thanks!

About Us – Fan Focused. Results Driven

Gemba is a leading organisation in Sports and Entertainment across Communications, Insights, Strategy and Data & Analytics.

Gemba’s name is inspired by the Japanese origins of the word, to find the source of the truth. Since 2006 we have demonstrated a passion for understanding fans. In a sport and entertainment world that is becoming increasingly competitive and fragmented, fan insight is critical.

We deliver results for our clients. Whether it be better commercial outcomes or driving greater participation, this is our ultimate proof point, demonstration of shaping a better future for sport & entertainment.

About the Role

We’re looking for an experienced Account Manager to join our Sydney team — someone who thrives on managing campaigns end to end and building trusted partnerships with clients.

In this role, you’ll own the day-to-day management of integrated projects across content, activations, events, social and more. You’ll work closely with creatives, strategists, rights holders and clients to bring fan-first ideas to life – and ensure they’re delivered with impact, precision and polish.

Responsibilities

Client & Campaign Management

• Manage the delivery of projects across multiple channels from brief to execution
• Build strong relationships with clients, rights holders, and partner agencies
• Contribute to creative briefing, campaign evaluation, and post-implementation reviews

Project Leadership & Operations

• Ensure seamless project delivery through strategic coordination and effective collaboration across internal creative, sponsorship, and events teams
• Own budgets, timelines, scopes and vendor management across assigned projects
• Coordinate on-ground activations, ambassadors, content shoots, and production partners
• Ensure brand guidelines, legal requirements, and internal processes are followed at all stages

Strategic & Creative Support

• Support idea generation and insight application across campaigns
• Contribute to competitive reviews, credentials, and new business development
• Collaborate with creatives, strategists, and consultants to deliver fan-led, insight-driven work

Team & Culture Contribution

• Guide and mentor vocational placement students on best practice client management
• Champion sustainability by recommending low-impact alternatives for events and activations
• Contribute to showcasing Gemba’s work through credentials, case studies and social channels

About You

Experience

• 3+ years in account management, sponsorship, or advertising
• Previous agency experience preferred
• Proven experience delivering integrated marketing campaigns in sport, entertainment or media
• A solid understanding of the Australian sponsorship landscape

Skills

• Strong communication and relationship-building across all levels
• Excellent project management, multitasking, and attention to detail
• Proficient with tools including PowerPoint, Excel, Monday.com, Salesforce, and CRM platforms
• Confident briefing creatives, presenting, managing production, and overseeing budgets and timelines

Mindset

• Solutions-focused, collaborative, and unflappable under pressure
• Curious and commercial, with a deep understanding of fans and culture
• Passionate about great work, great people, and great outcomes

Success Looks Like

• Projects delivered on time, on budget, and to brief
• Clients who trust your leadership and love the work
• Campaigns that drive real fan engagement and business impact

How to Apply

If you’re ready to make an impact and take the next step in your career, click Apply and submit your CV and Cover Letter. Please address cover letters to Kiana Wong, People and Culture Coordinator.

Note: All candidates require working rights of this country to perform the role.

Gemba is an Equal Opportunity Employer. We value diversity and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or other protected characteristics or similar.

Recruitment Agencies, we appreciate the interest, but we’ve got this one covered. Thanks!

About Us – Fan Focused. Results Driven

At Gemba, we work at the intersection of sport, entertainment and culture, bringing strategy, data and analytics, insights and communications together to deliver results that matter.

Our name comes from the Japanese term gemba, meaning “the real place”, which reflects our commitment to uncovering the truth at the heart of fan behaviour. Since 2006, we’ve built our reputation by understanding audiences deeply, helping our clients cut through the noise of an increasingly complex and competitive landscape.

We are proud to partner with major brands, rights holders and organisations to shape the future of sport and entertainment, whether driving commercial growth, increasing participation or creating meaningful engagement.

If you are passionate about fans, culture and creating impact, you’ll find your place at Gemba.

About the Role

As a Gemba Creative, you’ll be part of a nimble team with a wide range of skills, crafting ideas that resonate with fans and deliver impact for clients.

You’ll play a hands-on role in developing and executing integrated campaigns across social, digital, content, print, activations and more. Working closely with the Executive Creative Director and wider marketing team, you’ll bring strategic thinking, lots of ideas, communications craft and positive creative energy to every brief – from pitch to production.

Responsibilities

Creative Concepting & Campaign Development

• Collaborate with internal teams to understand our clients and the opportunities at hand
• Generate original and effective ideas, flexing across social, digital, print, content, event and experiential
• Present creative concepts and executions with clarity and confidence, to internal stakeholders and clients

Execution & Craft

• Work with our internal teams and external suppliers to translate approved concepts into reality
• Maintain attention to detail across all consumer touchpoints

Creative Operations & Collaboration

• Contribute to a positive, productive and ambitious creative department
• Help manage and support suppliers such as freelance creatives and production partners
• Engage in quality file management, version control, and best practice creative workflows

Gemba’s Brand & New Business

• Contribute to internal marketing, and brand storytelling across the business
• Support pitches, proposals, and presentations for prospective clients and new opportunities

About You

Experience

• 3-4 years minimum in a creative role, within a communications or advertising agency
• Strong portfolio showcasing your conceptual thinking, originality and craft across multiple channels
• Experience working across digital and social is a must;
• Deep understanding of sport and entertainment essential. *(at the least, we are looking for a sports fan!)

Skills

• Ideally proficient in the Adobe Creative Suite, with strong visual communications skills
• Strong written communications skills and ability to translate your ideas into words
• Excellent communication, collaboration, and time management skills

Mindset

• Curious, culture-connected, and passionate about bringing creative ideas to life
• Open to constructive feedback and always looking to improve the work and your skills
• Team player who loves contributing to a vibrant, and supportive creative culture
• Self-motivated, proactive, and comfortable juggling multiple projects in a fast-paced environment

Success Looks Like

• You’ll be delivering compelling campaigns that connect brands to fans through fan-first insight and originality
• Thoughtful, original work that stands out, rings true, and delivers results
• A creative contribution that elevates our team, improves our work and shapes the Gemba brand

How to Apply

If you’re ready, click the Apply button below and submit your CV, portfolio and cover letter. Address cover letters to Kiana Wong – People and Culture Coordinator.

Note: All candidates require working rights of this country to perform the role.

Gemba is an Equal Opportunity Employer. We value diversity and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or other protected characteristics or similar.

Recruitment Agencies, we appreciate the interest, but we’ve got this one covered. Thanks!

About Us – Fan Focused. Results Driven 

At Gemba, we work at the intersection of sport, entertainment and culture, bringing strategy, data and analytics, insights and communications together to deliver results that matter. 

Our name comes from the Japanese term gemba, meaning “the real place”, which reflects our commitment to uncovering the truth at the heart of fan behaviour. Since 2006, we’ve built our reputation by understanding audiences deeply, helping our clients cut through the noise of an increasingly complex and competitive landscape. 

We are proud to partner with major brands, rights holders and organisations to shape the future of sport and entertainment, whether driving commercial growth, increasing participation or creating meaningful engagement. 

If you are passionate about fans, culture and creating impact, you’ll find your place at Gemba. 

About the Role 

As an Event Manager, you’ll lead the planning and delivery of high-profile experiences that connect brands and fans across Australia’s biggest sports and entertainment platforms. 

You’ll be hands-on from concept to execution, managing stakeholders, suppliers, logistics, and on-ground teams to bring activations to life. From the Australian Open and Grand Prix to concerts and PR launches, you’ll play a pivotal role in delivering creative and seamless experiences that leave lasting impressions. 

This isn’t your typical 8:30–5:30 role – weekend work and travel are part of the job, and we’re looking for someone who thrives in that environment.

Responsibilities 

Event & Activation Management 

• Own end-to-end project delivery – from timelines and logistics to budgets and bump-outs 

• Manage on-site execution of events, including staff, talent, suppliers, and AV/production 

• Maintain and update production documents, run sheets, licensing, and compliance 

Stakeholder & Supplier Coordination 

• Build strong relationships with internal teams, clients, and third-party vendors 

• Lead communications, briefings, and updates across all stakeholders 

• Negotiate with suppliers and manage vendor performance for quality and efficiency 

Budgeting & Reporting 

• Manage budgets and ensure accurate tracking, billing, and cost reporting 

• Ensure all client approvals and legal/compliance obligations are met 

• Contribute to post-event reporting, PIRs, and continuous improvement initiatives 

Creative & Strategic Input 

• Support activation idea development in collaboration with creative and strategy teams 

• Act as a brand guardian, ensuring execution is aligned to creative direction and brand guidelines 

• Contribute to internal tools, case studies, and best-practice event templates 

About You 

Experience 

• 3–5 years of experience in events, activations, or production (ideally agency-side) 

• Background in sport, entertainment, or experiential marketing is a strong advantage 

• Proven success managing large-scale events, budgets, and on-ground operations 

Skills 

• Strong project management, communication, and stakeholder engagement abilities 

• Skilled across Microsoft Suite (PowerPoint, Excel, Teams, SharePoint) 

• Comfortable working evenings, weekends, and travelling for events when required 

• Excellent problem-solving, attention to detail, and time management 

Mindset 

• Proactive, organised, and always two steps ahead 

• Calm under pressure and adaptable to fast-moving environments 

• Team player who thrives in collaborative, energetic settings 

Success Looks Like 

• Moments that fans remember, and work that elevates the Gemba brand 

• Events and activations delivered seamlessly, on time and within budget 

• Clients who trust your leadership and return for more 

How to Apply 

If you’re ready, click the Apply button below and submit your CV, portfolio and cover letter. Address cover letters to Kiana Wong – People and Culture Coordinator. 

Note: All candidates require working rights of this country to perform the role. 

Gemba is an Equal Opportunity Employer. We value diversity and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or other protected characteristics or similar. 

Recruitment Agencies, we appreciate the interest, but we’ve got this one covered. Thanks! 

• The placement must be done as a requirement of a tertiary education or training course.
• The placement is unpaid
• The placement will be for a set period of time depending on the requirement of the course.

To apply, please send your CV/Resume to [email protected]

Unfortunately we are unable to offer work experience placements to secondary school students or to graduates who have completed their university degree.

For 3rd year tertiary students who are not required to complete placement hours as part of their degree but are still studying, we will consider applications pending an official request from your University.