Following the completion of our latest round of consumer research, Gemba takes a look at the amazing growth of Chinese Football.  A staggering amount of fanatics have been attracted to football over the past 12 months in China.  Check out the video in Chinese and English below….

Watch Chinese version from the link below:
https://v.youku.com/v_show/id_XMjcxNTQwNzAwNA==.html